Using the telephone can help you get repeat business. Make notes of points you need to cover. Remember it is a lot easier to keep a customer happy than to find another one. That negativity and lack of enthusiasm is going to come through on the telephone.Need A Sales Boost Try These

The telephone is still the best and most effective way to reach people. I’m calling about the home you have for sale.

Doing the above will give your business a boost. Write down an opening statement (for example, Hi , my name is Susan from Home Business Solutions. Are you the person to speak with? What’s your name?). Once you have done this, and they remember who you are, introduce something new about your product.

If you are selling a high end product, trying to do it all on the first call doesn’t work. My philosophy is if I hate it, so will someone else. For certain products, you can call customers to see how they are doing with the product.

One of the first things I go over with our students regarding our telephone script is that they must learn to listen, and I mean really listen. That smile carried over into the impression the caller received when contacting a company.

If everything is going well, you have a excellent opportunity to introduce your newest product, and hopefully, make another sale. If you don’t you will start to sound stale, lose your happy voice and sound as if you are reading a script. As we have told many of our students, if you don’t feel like getting on the phones ? don’t. The hard sell approach doesn’t cut it today. Even if the follow up call doesn’t pay off right away, you are building a relationship with this customer. Practice saying what you want to say until it comes naturally. It also gives your customer time to realize how important your product is to them. You have to know what it does, how it works, and be able to describe it in terms that the layman can understand. First you need to introduce yourself.

You also need to know your product. Unfortunately most people don’t like the telephone and don’t use it effectively. I can tell immediately when a call I get is being read from a script. Tell them about you, your business and your product. With voice mail, answering machines, tele-zappers, and caller ID the old fashion way doesn’t work any longer. Your follow-up also builds credibility with your customers.

Be sure to ask questions to encourage them to talk about themselves. You can tell a lot about your customer just by hearing what they are saying. It can help generate more sales and build your business. In order to become more proficient using the telephone, you need to follow some basic guidelines and then practice, practice and then practice some more.

You need to be confident and positive.

Also of utmost importance is to know what you want to say. First, my employer was amazed at the amount of knowledge I had about franchisees at my fingertips, and more important the franchisees felt like they were the only one, I knew them so well. Next try to set up an appointment to go into further detail.

As we discussed earlier in this article if your product is a high end one you will make several calls to establish a relationship. Keep a record of your calls, and details of what you discussed previously, so that you know where you stand when you call again. You also need to explain the benefits of your product.

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You need to go through a couple of stages to get your end result ? the sale.

If you pick a certain time frame to make your calls, or do a certain number of calls in a row, try to say it a little differently each time. However, don’t do a lot of talking until you are sure you understand. If you use a script, have it handy, but don’t just read it.

So be sure that a positive attitude comes through . Let them do the majority of talking. Or maybe send some information before calling again. Don’t overuse their name because this can become very annoying. Moving one step at a time gives the customer time to become familiar with you and your product. Many years ago when I was working in corporate America as a receptionist my supervisor told me to always answer the telephone with a smile on. Be sure you make strong statements. Avoid the words: maybe, could, but. Remember, the old air coupling Manufacturers adage, ?you must first sell yourself, then sell your product?.

Like everything else, selling by using the telephone has changed over the years. This is also a great time to ask for referrals. When I worked for a franchise company, I kept a record of every call that came in from franchisees or calls I made. Empathize. Maybe there are additional questions you could answer or problems you might be able to solve. You have to perceive its value before you can convince someone else. So if this starts to occur, take a break, or stop for the day. Also be sure you ask their name, and then use it now and then.

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